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Adidas 'Climachill - A Cooling Revolution'
[ #inspiration #DavidBeckham #Adidas ]
Adidas’ new spot for their ice-cool Climachill range: "Climachill - A Cooling Revolution" featuring David Beckham. Directed by Glassworks Amsterdam’s Head of 3D Rudiger Kaltenhauser, it features super-macro, photo-real CG and impossible camera moves.
[ #inspiration #Creative ] In Milan Design Week 2014, Japanese designer Nao Tamura has created a floating installation influenced by the earthquake that struck Japan in 2011 for Lexus Design Amazing exhibition. "We lost a lot of people and I thought life is so fragile, people are so fragile," said Tamura. "But also because of the tragedy, we learned to accept the nature and live in harmony with it." More Creative