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Nike’s Aero-Static Dome for Milan Design Week 2014
[ #inspiration #Nike #Design ]
Situated at the Palazzo Clerici in Milan, Aero-Static Dome was developed by Nike in collaboration with the Taiwanese founder of Miniwiz - Arthur Huang. The structure was inspired by the aerodynamics of Leonardo Da Vinci’s triangular parachute and Alexander Graham bell’s tetrahedral kite. At the base of the sculpture nine glass boxes each hold the new Nike Kobe 9 Elite Low HTM sneaker, with the knitted upper developing into the anchor of a massive overheard metallic inflated form. The structure perfectly communicates the strengths of Nike’s Flyknit technology, which include light weight, form-fitting, optimal performance and enhanced sustainability.
[ #inspiration #Creative ]In Milan Design Week 2014, Japanese designer Nao Tamura has created a floating installation influenced by the earthquake that struck Japan in 2011 for Lexus Design Amazing exhibition. "We lost a lot of people and I thought life is so fragile, people are so fragile," said Tamura. "But also because of the tragedy, we learned to accept the nature and live in harmony with it."
[ #inspiration #CGI ]Full CGI image was made for Leaseplan as part of their new campaign by Amsterdam, Netherlands based studio: FISK-imaging BV CGI / postproduction: FISK-imaging - Amsterdam
agency: The Others / Selmore
Software: Maxwell Render, Autodesk Maya, Adobe Photoshop CS More CGI