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Pepsi Max Unbelievable Bus Shelter
[ #inspiration #Creative #Advertising #Pepsi ]
Pepsi Max surprise commuters with an ‘unbelievable’ augmented reality experience at a bus shelter on New Oxford Street in London. Watch their reactions as unbelievable scenarios unfold before their very eyes; from a giant robot crashing through the street to a passer by being abducted by flying saucers.
[ #inspiration #Creative ]In Milan Design Week 2014, Japanese designer Nao Tamura has created a floating installation influenced by the earthquake that struck Japan in 2011 for Lexus Design Amazing exhibition. "We lost a lot of people and I thought life is so fragile, people are so fragile," said Tamura. "But also because of the tragedy, we learned to accept the nature and live in harmony with it."