[ #inspiration #Nike #MotionGraphics ] Check out a great motion graphics work by ManvsMachine: Nike / KD7 Nike launch the 7th signature sh...
Nike launch the 7th signature shoe for Kevin Durant. The key product story for the KD7 is ‘Relentless Attack’ which we used as our starting point for the creative. Our system spontaneously transitions between KD's calm state represented by the shoe, and his unpredictable attacking moves.
Concept, Design & Direction:
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