Mercedes-Benz Snow Monster

[ #inspiration #Mercedes #CGI ]
Mercedes-Benz Snow Monster by Mackevision Medien Design
The Mercedes-Benz 4MATIC print campaign presents vehicles in snowy landscapes. In order to provide a highly emotional demonstration of the superiority of the 4MATIC drive in snow and ice, the VFX artists from Mackevision create a snow monster which is hot on the heels of the digital vehicle, but which is not able to catch it. Result: 15 images that tell a fantastic story which represent a perfect combination of high-end visualizations and VFX.
Client: Mercedes-Benz Switzerland
Year: 2013
Agency: Jung von Matt / Limmat AG

Mackevision is a global market leader in Computer Generated Imagery (CGI.) They design and produce high-end 3D visualizations, animations and visual effects (VFX) for images, films and interactive applications. For more information please visit:

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